Cosco, Interac and the missing T that drives everyone crazy

I have a theory that car-seat maker Cosco and the payment service Interac are quietly driving people mad. Who among us doesn’t fight the urge to add a T-sound to their names. Those companies are taunting us.

“Yeah, go ahead and try *not* to think about the missing T. Suckers.”

They further create unrest when inattentive readers assume the T is there and add it in speech. Like at almost every damn store you visit. This makes the rest of us — who are trying so hard to say it correctly — angry and jealous. Imagine how much better life would be if we could use it incorrectly — without even being aware.

Interac: There is no T in Interac.


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